Project 'Fight Club' Kicked Some Ass at Local Fashion School Photo Shoot!

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Contact Information:

Kimberley Casazza, PR Manager

Twitter: SFGirlOnTrend

Project 'Fight Club' Kicked Some Ass at Local Fashion School Photo Shoot

Project Runway Garments Reused in New Ways for San Francisco Fashion School

Overview:

• Took place on November 15^th 2013 at local San Francisco Fashion school. 
• The photo shoot was inspired by Helena Bonham Carter's character Marla Singer; the strong-willed female lead of the cult classic film, Fight Club (1999).
• A past season Project Runway garment was used in this photo shoot and although the designer could not be identified, the piece is comparable to Season 11 contestant Richard Hallmarq’s work.
• The entire production was student styled, modeled and photographed.
• This was a collaborative project that brought numerous students together to recreate past a Project Runway garment and bring it new life.

Model: Maddie Tabor

Photographer: Miki Hirai

Styling by: Kimberley Casazza

“I had a great time trying to get your [stylist Kimberley Casazza] Marla vision to come true”. – Miki Hirai, Student Photographer.

Richard Hallmarq: http://www.richardhallmarq.com/
Fight Club (1999): http://www.imdb.com/title/tt0137523/
Fight Club (Novel): http://chuckpalahniuk.net/books/fight-club
 

Re-Cycled Project Runway Fashion

Fashion is a never ending cycle that can be manipulated in many different ways. A perfect example of classic fashion manipulation is ‘the makeover’. Makeovers are mostly known for targeting an individual’s style, but a garment can also get a makeover and given new life. This was the focus and direction I had when approaching the restyling of Jonathan Joseph Peter’s dress from the 7^th season of Project Runway.
Although this was not a popular garment with the judges, there was something beautiful and simple about it that I couldn't ignore. I knew that it was an excellent opportunity to make it into something new and exciting. A garment like this stands alone and I wanted to make sure not to take away from it with over styling; I didn't want to overdo it. When approaching the make-up and hair styling for my model Maddie Tabor, I took a more sophisticated and simple approach. Because this dress stands out so much on its own, combining it with a more sleek and classic look was the perfect match and I am more than pleased with the result. Sometimes a style or garment just needs to be reproached or in this instance restyled and the results can be exciting and surprising. 

Blog Post: Kimberley Casazza

Dress: Jonathan Joseph Peters

Project Runway: A Little Bit of Fashion - Season 7, Episode 6

Model: Maddie Tabor
Hair & Makeup: Kimberley Casazza

Photography: Wes Aldana