Interview with the owners of NVUSXO, Lifestyle Clothing Brand

Brand: NVUSXO

Base of Operations: San Leandro, CA.

Owners: Scott and Brandon

1.  When did you create NVUSXO?

Brandon: We actively started getting our designs produced about 9 months ago. The idea and development of the NVUSXO started a year ago.

2. What is the inspiration for your brand’s creative direction?

Scott: We try to be minimal as possible with our graphics and designs. The whole meaning of NVUSXO and how we want people to understand us is love. People are going to either love or hate us. So we decided to play off the idea of envying us, with love. Hence, NVUSXO.

4. What is the essence of your brand in three words?

Brandon: We The Best.

Scott: Honest. Universal. Simple.

 5. Do you see your brand expanding in other countries?

Brandon: Fasho. We are already shipping orders to Brazil, Australia, and Europe.

6. What do you want people to think or feel when they’re wearing NVUSXO?

Scott: Love for themselves. Love, period.

Brandon: Like a trendsetter, someone special, and someone who matters. We want them to feel like someone who has a purpose and knows it.

7.  Do you have any ideas for brand extensions?

Brandon: Yes. We’re in the process of developing clothes for infants.

Scott: We’re also developing specialty items for our female brand like socks, leggings, and dressier tops. 

(Top: Brandon, Right: Scott) 

hello glamour!

I am so excited to have been given the chance to do another shoot with Project Runway garments! This time I chose a dress by Casanova who designed this garment during All Stars. On the show, the garment came with a gold belt which I decided to take away during the shoot to add more emphasis on the beautiful embroidery on this dress as well as to create more a subtle and feminine look, totally opposite of my other photoshoot. My model for this dress, is my very own classmate, Devi. Devi naturally has beautiful eyes and skintone that I felt would bring out the tones of this garment, and so it did! I kept this look very feminine, classy, and wanted to do a typical glamour/head shot. My photographer for this was Lyn Aldana, who did a perfect job at capturing the beauty of this garment and my model.

Project Runway, Revamped!

Hi everyone! My name is Barbara Regala and I am currently majoring in Fashion Marketing and Management. My PR class had the opportunity to take clothes from previous Project Runway seasons, and give new life to the wardrobe we picked and styled. Our class then partnered with a photography class, and I was given the opportunity to partner with Nic Candito as my photographer for my shoot. The jacket I styled, is by Jerell Scott, who was featured on the 2^nd season of Project Runway, and created this jacket for Project Runway All Stars.

The transformation.

While I had researched the garment, the jacket was presented in a totally different way than what I had in mine. In the show, the jacket was paired with a below-the-knee skirt, and and a beehive up-do, very conservative. When I came across the jacket, I was taken away with the amount of detail the jacket had, and how extraordinary it was just by itself. Given the amount of popularity street-wear has become, I wanted a model who had a bad-ass attitude, someone who is greatly influence by art and culture, someone who wasn’t afraid to take risks, and someone who is confident and loves a great piece of art. My classmate, Jordan Overstreet, was the perfect person to illustrate that persona which I felt she would bring justice to the beauty of the garment. The styling of this jacket was pretty easy for me, it required no garment to be worn underneath the jacket, messy low-bun do, and dark red lip-stick, all to work best against the dark rim.

Weekend Quote

"Fashion anticipates, and elegance is a state of mind ... a mirror of the time in which we live, a translation of the future, and should never be static"

Oleg Cassini

STYLEWOW-CAKE DAY!!

styleWoW is the event to ATTEND!

Free Cake! yum! and the possibility of winning your very own ticket to our Annual Fashion Show on June 15th. 

COME TO THE LOBBY @5PM TODAY AND WE WILL SEE YOU THERE!

Monday Blast

Kenya Barajas wearing Hieu's gown.
Bottom: images that represent the StyleWOW fashion show.

Why you SHOULD be there??!

Our creative and uniquely talented students are working around the clock to put on a show that will take your breath away. Both the Fashion Design and Marketing Management Students are collaborating in effort, ideas and artistic creations to spark a fashion forward relation between you and their "one of a kind pieces". These Fashion Students will WOW you to be bold and unafraid to make a statement! Save The Date!